Travel Agent Certifications Explained: What IATA, ARC, CLIA & TRUE Mean for Your Trip

When you start planning a big trip—whether it’s a family adventure to Peru, a women’s getaway to Iceland, or a cultural journey to Thailand—you might notice a string of codes on travel advisor websites: IATA, ARC, CLIA, TRUE.

But what do they actually mean? And why should travelers care?

These certifications aren’t just random letters. They are professional credentials that connect travel advisors with trusted airlines, hotels, cruise lines, and tour operators. They make sure your trip is protected, supported, and booked through reliable channels.

The Big Travel Certifications

• IATA (International Air Transport Association)
  Provides global recognition and access to airline systems worldwide.

• ARC (Airlines Reporting Corporation)
  U.S.-based system that manages flight booking and ticketing security.

• CLIA (Cruise Lines International Association)
  The industry standard for booking cruises and small-ship expeditions.

• TRUE (Travel Retailer Universal Enumeration)
  A credential that supports independent travel advisors with access to thousands of preferred suppliers.

Each code matters because it represents access, accountability, and a professional network of partners.

My Certification & Partnership with CASCO Travel

At WildHer Travel, I’m a certified travel advisor with access to global suppliers, exclusive pricing, and booking platforms that streamline every detail.

Through my collaboration with CASCO Travel, I also design educational and family-centered group trips—like our upcoming journeys to Iceland, Peru, and Thailand.

Together, WildHer Travel and CASCO Travel bridge learning and adventure. CASCO specializes in building meaningful family and community travel experiences, while WildHer Travel focuses on custom itineraries and women’s group trips. Our certifications ensure that no matter what kind of journey you’re planning, it’s backed by real credentials and trusted global networks.

Why This Matters for You

When you see those codes, you know:
✔️ Your trip is booked through vetted suppliers
✔️ You have access to exclusive deals and group rates
✔️ There’s professional accountability behind every reservation
✔️ You’re working with an advisor connected to a global network of partners

Travel is about more than logistics—it’s about peace of mind. Certifications are what make that possible.

Ready to Travel?

Whether you’re dreaming of your first solo adventure or a family trip that blends exploration and learning, I’d love to help make it happen.

👉 Explore upcoming WildHer Travel group trips
👉 Learn more about CASCO Travel

Let’s plan something unforgettable—with the certifications to back it up.